Oskar is highly driven and dedicated to his editorial SEO role. With a passion for AI and SEO, he excels in creating and optimizing content for top rankings, ensuring content excellence at SEO.AI. One client asked me to compare their mobile and desktop results. We discovered that their mobile ranking was consistently lower due to a less-than-optimal mobile page design. That finding spurred a redesign of their mobile site, which ultimately improved their rankings.
Pick Easy to Rank Keywords
The easiest way to begin boosting your local rankings is to claim and optimize your Google Business Profile (GBP). Sitelinks are links to other pages (or sections of a page) that appear under some Google search results. Essentially, Google will begin showing results from other channels too, not just websites. So there could be a possibility that “improving SEO” in the future means creating relevant content on other channels too.
- Imagine having AI at your fingertips, ready to write formulas, clean data, and even create charts and graphics for you.
- The more good backlinks you have, the more Google trusts your site.
- To effectively build backlinks, focus on creating content that is worth linking to, such as comprehensive guides, original research, infographics, or unique tools.
- The first step in our downloadable checklist is choosing the right content type.
- Google’s Search Liaison answered a question at Google Search Central Live NYC about whether Google prefers brands.
Rank higher for more keywords with WebFX
This means strategically linking to related pages from other pages, and when done right, it will boost sales potential and ranking. Once you have tested your store for speed, you want to update your content and optimize your store images. So grab that coffee and follow this foolproof Shopify SEO guide to boost organic traffic.
Certain algorithm updates target practices like keyword stuffing, link spam, poor mobile usability, weak E-A-T signals, etc. The first step in content optimization is conducting periodic content audits. You need to identify outdated, irrelevant, or underperforming content. Track key performance metrics such as bounce rate, time on page, and conversion rates.
If I find that it’s a keyword, I might want to write a blog post on it or use it as a heading in an existing post. More and more, Google is focusing on providing answers rather than just a list of pages. Hence the term “zero-click search,” where a user can get the information they seek right in the results page without having to click into any one result. You might be a new site or SEO beginner looking to rank higher than page six for your blog post, or you might be looking to move from the sixth spot on page one to the number one spot. So in this post, I’m going to share 17 ways to rank higher on Google, broken up into three tiers, from the more beginner strategies to the advanced. Lastly, don’t forget to add visuals to further appeal to the site users (see BHS Links previous step).